No Makeup Selfie

As part of the latest campaign for raising money ad awareness for cancer research women of all ages have been taking a photograph of themselves with no makeup on and posting it on the internet with the plea to donate some money to cancer research uk.

This campaign has taken the women of the UK by storm and has even ventured out into the world of celebrities, with stars such as Millie mackintosh and holly Willoughby taking part in the attempt to raise some money.

The trend started on the social networking site Facebook and quickly moved on to twitter, the person then having posted the photo would then nominate others to do the same. This campaign has attracted so much attention it has been appearing on the news and in newspapers. The campaign has so far been a complete success raising over £2million.

By doing an article on this for my magazine would be perfect as it shows so many people being brave enough to show off their natural beauty in aid of such an amazing cause therefore hopefully giving my target audience an extra boost in confidence also.